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Hi,

I need to write my own code to implement market basket analysis using whatever programming language.  Could you please give some advice as to what programming language to use for this purpose as well as the algorithm itself?  Thanks.  I know there is a SAS macro out there called "poor man's recommendation engine" but this is not what I am looking for.  Thanks.

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A few years back, i had done market basket analysis using SQL (modified from a Data Mining book). If this is what you require, you can email me at [email protected]

Regards,
http://datalligence.blogspot.com/
Maybe you want to look at the programming language R. They have a package arules for this kind of analysis. Since it is open source, you can inspect the algorithm.

Or you can look at Data Mining Survivor for other implementations.

Best,
Karsten.

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