Insights—Far Out and Freaky, Yet Predictive:

Eric Siegel, in discussing the book  Freakonomics Versus Predictive Analytics, comes across "truths" such as "Vegetarians miss fewer airline flights".

If you want to read more, including other "far out and freaky predictions" from entities such as Yahoo, Orbitz, and even the University of Zurich, you can read the full story here:

http://bigthink.com/experts-corner/predictive-analytics-freakonomic...