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Data mining, Database Marketing Discussions (15)

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What are the most popular software used in the database marketing?

Any inputs?

Started by consultspLatest Reply

Discussions Replies Latest Activity

Net Lift Models KNN or Naive bayes

hi all,   I am looking for any tutorials or examples of net lift (aka incremental, differential) modeling using KNN or Naive Bayes applied…

Started by Jeff

1 Dec 5, 2014
Reply by Yi-Chun Tsai

Check out the latest Gartner report for new Magic Quadrant for Advanced Analytics Platforms! The result was impressive!

Predictive and advanced analytics are big pieces in the Big Data world. The report ( showed two exciting facts: 1) KN…

Started by xingwei huang

0 Mar 18, 2014

Data mining in different domains and feilds !

Explain how data mining helps clients and companies you work for. Also tell what are the methods and softwares used.

Started by consultsp

2 Jun 25, 2012
Reply by Garry

Attend ACM Professional Development Seminar (March 10, at eBay) “An introduction to R for software developers and data analysts”, Speaker: Robert Kabacoff

  Speaker:  Robert Kabacoff   Event Details R has beco…

Started by Vera Klimkovsky

0 Feb 4, 2012

Free ACM Data Mining Camp on October 15 at eBay in San Jose, CA

Website and Registration:   Watch the video:

Started by Vera Klimkovsky

0 Oct 1, 2011

FREE Data Mining Talk on Bayesian Statistical Reasoning on May 23 at LinkedIn in Mountain View, CA

DMSIG – Bayesian Statistical Reasoning: an inferential, predictive and decision-making paradigm for the 21st century, May 23, 2011 LOCATIO…

Started by Vera Klimkovsky

0 May 20, 2011

The Most Important and Least Thought about Variable: The Dependent

All the hard work we put into the “model” on the right hand side of the model equation is only as accurate as the dependent variable was to…

Started by David G. Young

0 Sep 1, 2010

Silicon Valley Data Mining Camp, Nov 1, Mountain View (free)

Un-Conference, Free Event LOOKING FOR SPONSORS LOGISTICS: • Date: Sunday, November 1 • Time: 12:30 to 7:00…

Started by Greg Makowski

0 Oct 17, 2009

Anyone know if you can use BASE SAS from online Enterprise Miner Tutorial?

I am doing the example from the handbook of SA/DM, it requires BASE SAS to convert the CapitalOne data into SAS table. But don't know how.…

Started by Deborah Deng

0 Sep 14, 2009

Customer Retention

I'd like to hear some thoughts on measuring customer retention; the business I work in (wholesale financial services distribution) creates…

Started by Matt Wroblewski

10 Jul 29, 2009
Reply by Kesavan Hariharasubramanian


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