The purpose of the contest is to identify a particular type of highly sophisticated fraud that appeared in a pay-per-click advertising program. The fraud targeted one advertiser only. The small spreadsheet with the fraudulent click data can be downloaded at here
. Your answers should be emailed to vlg @ datashaping.com.
The two questions are
- Why are these clicks fraudulent?
- What type of click fraud is it?
You can check references such as our click scoring blog
to help you answer the questions.