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Web Analytics Discussions (120)

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Optimizing newsletter frequency

Should a publisher send her newsletter every day, once a week, or once a month? Ideally you want to allow subscribers to choose frequency.…

Started by Mirko Krivanek

1 May 2, 2010
Reply by Pierre Foucher

[Course] Chicago Online Media Analytics & Web Measurement, May 12 6:30 pm

Web Analytics: Online Marketing Measurement  Retailer John Wanamaker was famously quoted as saying that, "Half of his advertising was was…

Started by Vincent Granville

0 May 1, 2010

Paper on the Role of Social Networks in Financial Lending and Default Rates

http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1355679 Know of any related work in banking or telecom/mobile sectors? Thank you.

Started by Jolli Rogers

0 Mar 22, 2010

Email marketing: newsletter directory, analytics and KPI's, market research

Where can you find information regarding companies such as iContact.com, which sends probably more than 4 billion eMail (all opt-in) a year…

Started by Vincent Granville

0 Mar 21, 2010

How WEB 2.0 technologies-blogging,Facebook, Twitter etc., are affecting today's Business Models.

Hi All, I'm currently undertaking a Research Project at University and I would really appreciate your opinions on how you foresee changes…

Started by Thomas Walsh

3 Feb 5, 2010
Reply by Thomas Walsh

Should long articles be spread across multiple pages?

By splitting an article (published on a web site) into multiple sections spread across multiple pages, rather than having the whole article…

Started by Vincent Granville

2 Dec 28, 2009
Reply by Ron Snyder

Google 2.0 - Have you tried the new Google? The Wonder Wheel?

See http://www.google.com&q=analyticbridge -- Google now displays Tweets for specific keywords. Even better, when you click on Web + Hi…

Started by Vincent Granville

0 Dec 11, 2009

Google 3.0 - The next great innovation in search technology

Free advice worth $500MM to Google. Replace the Google search box that has only one field (the search keyword) with a search box that has…

Started by Vincent Granville

4 Dec 10, 2009
Reply by Xuhui Shao

Attribution Management

Im currently collating case studies, graphs examples etc.. of any and all examples of online attribution management. Would love to hear fro…

Started by ChrisBrinkworth

2 Dec 9, 2009
Reply by Huayin Wang

Statistical method in search engines

Please let me know which statistical technique can be used in search engines like Google to display the first 10 topics of many topics requ…

Started by Harshaprabha

0 Dec 5, 2009

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