Share 'Summer Program August 6-17, 2012: Computational Advertising'
In cooperation with the Society for Industrial and Applied Mathematics (SIAM)
E-commerce is pioneering new kinds of advertising and new kinds of customer service. These innovations pose novel challenges in statistics and mathematics. For example:
* A search engine company might write a contract to present an on-line advertisement to 2 million males in California between the ages of 2…
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