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Bob Laurent
  • Male
  • Frisco, TX
  • United States
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Profile Information

Job Function:
Business Analytics, Predictive Modeling, Web Analytics, Vizualization
Strategic Analytics
Short Bio:
Bob Laurent has over 20 years of Engineering, Marketing, and Media Relations experience in the Communications industry, including management positions at NYNEX (now Verizon) and Fujitsu Network Communications. As Communications Industry Marketing Manager at Alteryx, he drives marketing awareness and demand-generation programs for this leading provider of strategic analytics software.
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Bob Laurent's Blog

Strategic Analytics is critical to Customer Experience Management (CEM)

Posted on August 30, 2012 at 8:26am 0 Comments

I recently attended a Light Reading Marketing Roundtable event where Phil Harvey, Light Reading's Editor-in-Chief, discussed the top trends he's seeing in the Communications industry.

I was expecting him to go into traditional, hardware-based trends such as the emergence of 4G/LTE equipment, packet optical networking, and 100 Gbps fiber-optic transmission. These technologies were mentioned, but…


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