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Larisa Bedgood
  • Tampa, FL
  • United States
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Larisa Bedgood's Page

Profile Information

Short Bio:
As a motivated marketing professional, I successfully develop and implement demand generation initiatives and market brand awareness strategies. I have a deep understanding of today’s data-driven marketing environment, and have developed my skill-set to support customer relationship-building, content marketing techniques, and inbound and outbound marketing methods.
My Website or LinkedIn Profile (URL):
http://www.datamentors.com/blog
Field of Expertise:
Business Analytics
Professional Status:
Director
What is your Favorite Data Mining or Analytical Website?
http://www.datamentors.com
Your Company:
DataMentors
Your Job Title:
Director of Marketing

Larisa Bedgood's Blog

What is Poor Data Quality Costing You?

Posted on May 9, 2016 at 2:00pm 0 Comments

What is Poor Data Quality Costing You?

Your data is a valuable asset.  Especially in today’s world of faster consumers, your data needs to be in tip-top shape to target, engage and convert prospects. If not properly maintained, you risk any number of lost opportunities, decreased efficiency, and a negative impact to your bottom line.

Marketing data has become so important that 97% of companies feel driven to turn their data into insights, according to the 2015 Data Quality…

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