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Michael Mortenson
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  • Coventry
  • United Kingdom
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Michael Mortenson's Discussions

Defining Business Analytics

Started this discussion. Last reply by Jessica Pinto Feb 15, 2013. 2 Replies

Hi Everyone. I have been working on a definition of business analytics and would greatly appreciate any feedback or comments on the following. Thanks in advance!The management and transformation of…Continue

Tags: Defininition, Business Analytics

All Rounders or Specialists?

Started Oct 1, 2012 0 Replies

What would you consider to be most beneficial quality in an analytics professional - deep specialist skills in one of the specific branches of analytics (e.g. data mining; predictive modelling;…Continue

Tags: mining, careers, prescriptive, predictive, data


Michael Mortenson's Page

Profile Information

Self Employed
Student, Consultant
Job Function:
Business Analytics, Data Mining, Marketing Databases, Operations Research, Web Analytics
Short Bio:
With a background in web and marketing analytics I am currently working on a PhD in the development of business analytics in academia and how universities can best prepare students for careers in this growing field.
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