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Steve Einbender
  • Atlanta, GA
  • United States
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Analytics for Small and Medium Size Business

Started this discussion. Last reply by Richard Boire Sep 22, 2009. 6 Replies

It is clear that the small and medium business (SMB) retail sector is a huge segment with almost 15,000 companies and wholesale at about 16,000 companies ($50mm-$250mm).I am curious as to opinions…Continue

Tags: Consulting, Advanced Analytics, Small and Medium Size Business, SMB


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At 4:25pm on September 10, 2009, Brian Roush said…
Thank you very much, Steve, for the insights -- it definitely serves to point me in directions I previously hadn't thought of -- especially concerning informational interviews. And, based on your comment, I think maybe Pharma might be an area to concentrate on. I also think that the nature of the work in that realm would be very interesting.
I know that's not the specialty you work in presently, but if you hear of any Pharma/SAS training programs whereby the sponsoring body also has a high placement success rate, please let me know.

At 4:22pm on September 8, 2009, Brian Roush said…
Hi Steve,

I was wondering in what capacity do you use SAS software? And, how did you land your present position?
I'm interested in eventually working in an analytical role -- hopefully in the area or finance or web analytics, although I would definitely consider anything -- even part-time projects -- in order to gain experience. I'm currently studying to become certified in SAS Base programming.
Thanks in advance for any suggestions.


Profile Information

The Home Depot
Job Function:
Data Mining, SAS, Statistical Consulting
Short Bio:
Significant experience with full life-cycle business application development in:
- Retail
- Public Health
- Direct Marketing
A particular expertise in data mining and statistical methodologies, applied to very large databases, that has provided analytical insight for a variety of clients.
Currently, as the manager of Merchandising Analytics, I serve a variety of internal customers on projects such as:
- Market Basket Analysis
- Demand Forecasting
- Price Optimization
- Price Elasticity Analysis
- Sales Profiling
- Designing and Building Product Hierarchies for Statistical Modeling

- Inferential and Descriptive Analytics
- SAS applications and advanced programming
- Business Intelligence application life-cycle methodologies
- Business requirements analysis
- Data modeling
LinkedIn Profile:

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