You’re working on the MAIN MODEL. The one that leverages half the company’s assets, and on which your paycheck and that of many others depends. You’ve already run through a stepwise, forward, and backward search of the variables, their interactions, and possible curvatures. What are the most…

When it comes to operating a successful business, customer service is often the key. The better service that a business can provide, the more success they can find. It is no longer enough to live by the idea that the customer is always right. It has become more…

The SaaS, or software as a service, model has become the go to standards for enterprise and consumer software recently.  Subscriptions for SaaS have taken over as the number one-way people are measuring their success.  These products are continuously growing in demand, and will probably continue to do so for quite a while.  Typically, it is a bit cheaper for a company to utilize a SaaS startup for their business and is easier to get started than other types of companies, but SaaS does have…

SEO or search engine optimisation is an internet marketing process to increase the placement of your website in search results found on search engines like Google and Bing. In order to make your website search engine friendly, SEO companies use some white-hat on-page techniques. In other words, SEO or search engine optimisation includes a set of rules, which are followed by blogs or website owners in order to optimise their websites for search engines.

As a business owner one should…

What are Tree Methods?

Tree methods are commonly used in data science to understand patterns within data and to build predictive models. The term Tree Methods covers a variety of techniques with different levels of complexity but my aim is to highlight three I find useful. To set the problem up let’s assume we have a census dataset containing age, education, employment status and so on. Given all this information we want to see if we can predict whether a person…

Machine Learning is being hailed as “Next Generation Analytics”.Machine Learning tasks can be roughly classified as –

• Getting the data
• Cleaning the data…

We live in the era of data. Its almost inevitable now that we need to delegate our knowledge and understanding of the world to computers who can model this behaviour on a large scale. So, this is the age of machine learning.

A small window into Machine Learning

Machine Learning is the art and science of making a computer perform a specific task without explicitly programming it.

With the advent of BIG data,…