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One of the issues I keep running into when dealing with CRM and retention is that of the fake VIPs.
What is a VIP?
Depending on the vertical VIPs have different names: whales, high rollers, bulk buyers, or just VIPs.
These users will usually be in charge of a large share of your revenues (about 50%) while their share of the…Continue
Added by Eyal Dror on October 8, 2016 at 1:30am — No Comments