Python is an extremely popular programming language. It is not just apt for generic purposes but it is extremely easy to read and use as well. The main reason why Python is used by a majority of people these days is the fact that it allows the programmers to save their time by using only limited lines of codes. In order to accomplish tasks, the developers do not have to spend a lot of time on coding, unlike the other languages. Rather, all they can do is, spend time on…

From detecting anomalies to understanding what are the key elements in a network, or highlighting communities, graph analytics reveal information that would otherwise remain hidden in your data. We will see how to integrate your graph analytics with Linkurious Enterprise to detect and investigate insights in your connected data.

What is graph analytics

Definition and…

There is no need to get confused with multiple linear regression, generalized linear model or general linear methods. The general linear model or multivariate regression model is a statistical linear model and is written as Y = XB + U.

Usually, a linear model includes a number of different statistical models such as ANOVA, ANCOVA, MANOVA, MANCOVA, ordinary linear regression, t-test and F-test. The GLM is a generalization of multiple…

Companies and enterprises are facing a daily grind, while they are also required to see to it that their customers are happy & satisfied, operations is efficient and employees are satisfied; and all this makes running the business – a real challenge. “Audience is the new business model”, and if any organization is struggling miserably to communicate with customers or their audience, there certainly is a negative impact of it across the business plan,…

ECommerce fraud is growing quickly, creating new challenges in terms of prevention and detection. As merchants gather more and more information about customers and their behaviors, the key element in the fight against fraud is now to draw on the connections within the data collected to uncover fraudulent behaviors. In this post we explain why and how graph technologies are crucial in the detection of eCommerce fraud.…

Businesses across the globe are facing the brunt, one of huge data influx and second of increasing data complexity and of course the market volatility. To address these challenges, companies and all their verticals are turning to data-driven analytics and insights as a means to better understand their organization’s customer bases and to grow their businesses; and manage the increasing uncertainty up to a certain extent. 

The shift from conventional…

It has been a practice followed religiously by companies and organizations to analyze how they have performed over a period of time. It is mandatory for them to do so; just that some do it to survive and some do it to thrive in concurrent…

Many businesses, especially small businesses, underestimate the danger their company’s data is in. They have the idea that because they’re fairly small, no one would want to try to steal the customer information they collect. After all, why go after a few thousand customer records when you could attack a large corporation and potentially walk away with tens of…

Traditional computer systems and software applications don’t have what it takes to support big data. If you want to collect, store, refine, or analyze big data, you have to have the right tools. Check out the following ten tools that are specifically designed with big data in mind.

 1.    Hadoop

If you know, or are willing to…

One of my favorite things over the year was starting a personal blog. (You can find my website here if you are curious.) How did it happen? Well, I was reading an article and one quote in particular really struck me: "it's not what you know it's who you know". 

That quote really resonates with me. Throughout my life I’ve learned a lot, and…

Most people think data science is smart people doing very smart stuff. Well that’s not it. Data science is just another subject involving its own bit of subtle complexities that has to be handled with knowledge and an innovative approach. JUST LIKE COOKING.

Getting the Data

Cooking is art and science. So is Analytics. Both start from getting the right ingredients. No matter how many spices and cooking techniques you apply, the dish won’t…

"Information is the oil of the 21st century, and analytics is the combustion engine" Peter Sondergaard, SVP, Gartner Research

In analytics, we retrieve information from various data sources; it can be structured or unstructured. The biggest challenge here is to retrieve information from unstructured data mainly texts. Here machine learning comes into the picture to overcome this challenge. Different algorithms have been designed in different platforms…

R is widely used among scientists and statisticians to perform statistical analysis while Salesforce.com is one of the leading CRM software packages used for Marketing and Salesforce automation. Salesforce.com contains vital information regarding Leads, Customers, Contacts, Opportunities and Cases. Currently this data is mainly used for operational purposes by Sales and Marketing professionals. 

 

How about using Salesforce CRM data for predictive analysis or…

By Dan Kellett, Director of Data Science, Capital One UK

Disclaimer: This is my attempt to explain some of the ‘Big Data’ concepts using basic analogies. There are inevitably nuances my analogy misses.

What is HDFS?

When people talk about ‘Hadoop’ they are usually referring to either the efficient storing or processing of large amounts of data. MapReduce is a framework for efficient processing using a parallel, distributed algorithm…

Telecommunications is complex business. As users we are mostly faced with one question- how to get the best deal out of the many telecom players in the market? But as an analyst in a Telecom company one may be faced with any one or more of the following question -

• How many Network Towers should be installed in a particular area to meet the rising demand given the rise in population, rising need of data connectivity and competition?
• What should be the optimum call rate…

The big data blast has given rise to a host of information technology software and tools…

What is Poor Data Quality Costing You?

Your data is a valuable asset.  Especially in today’s world of faster consumers, your data needs to be in tip-top shape to target, engage and convert prospects. If not properly maintained, you risk any number of lost opportunities, decreased efficiency, and a negative impact to your bottom line.

Marketing data has become so important that 97% of companies feel driven to turn their data into insights, according to the 2015 Data Quality…

You’re working on the MAIN MODEL. The one that leverages half the company’s assets, and on which your paycheck and that of many others depends. You’ve already run through a stepwise, forward, and backward search of the variables, their interactions, and possible curvatures. What are the most productive things to do next?

Here are a couple of ideas…

When it comes to operating a successful business, customer service is often the key. The better service that a business can provide, the more success they can find. It is no longer enough to live by the idea that the customer is always right. It has become more…