A Data Science Central Community
For some, simply skimming over material with words like ‘systems analysis’ or ‘business statistical data’ causes eyes to glaze over as interest and attention vaporize into thin air like a wisp of smoke. But these business buzzwords are not so nebulous in their foundations. Analytical data and use of Big…Continue
Added by Andrew Heikkila on January 18, 2016 at 12:08pm — No Comments
Sharing a lecture introducing business analytics to agroup of MBA and MIS students at Erasmus Rotterdam School of Management:
Part 1 of 4: https://www.youtube.com/watch?v=KFYYDrEV4wI
Part 2 of 4: …Continue
Added by Scott Mongeau on May 19, 2014 at 9:37am — No Comments
Maintenance, Repair and Overhaul (MRO) operations are of extreme importance for some industries. They are particularly crucial for airplanes, helicopters, trains and heavy production machinery (such as power plant equipment). In fact, some equipment has a lifespan of 20 to 25 years, and over the course of its usage period, for every euro spent to purchase the equipment, MRO costs will be 3 to 3.5 euros.
In this market, the distribution of MRO activities varies widely between…Continue
Added by Michel Bruley on March 10, 2014 at 2:35am — No Comments
For a company, having "a presence" in social media is worthless unless it allows it to achieve some objectives. However, beyond the control of the company, social media talk about the company, under these conditions is it reasonable to ignore this space frequented by customers, prospects, partners and competitors?
Social media influences reputation, image, and…
Added by Michel Bruley on January 7, 2014 at 2:07am — No Comments
Increasingly sophisticated analytics tools and methods are available to derive business insight from data. However, as a discipline which drives insight from data, the crucial ‘last step’ in the analytics process is about organizational decision making. A sophisticated, intensive analysis may all be…Continue
Here's a review of my book Predictive Analytics from Robert Nisbet, Ph.D., a leading consultant, author, and predictive analytics instructor at University of California – Irvine (posted here with his permissoin).
Review of Predictive Analytics – The Power to Predict Who Will Click, Buy, Lie, or Die By Eric Siegel.
Robert Nisbet, Ph.D.
March 21, 2013
Predictions have a problem. They are viewed…Continue
Seven Questions on Adopting Analytics Culture
Seven questions are posed and are addressed in serial. The theme: ‘how can organizations adopt analytics-based decision making culture?’
In particular, the questions address the use of change management to adopt evidence-based decision making, associated organizational challenges, and how analytics can be used to manage organizational change itself:…Continue
Business analytics model risk (part 0 of 5): framing model risk - the complexity genie and the challenge of deciding on decision models
Introduction to a series of five articles on model risk
Here we introduce a series of five articles seeking to frame, define, and categorize business analytics model risk. The intention is to propose processes and practices for strengthening organizational decision model risk mitigation. The series of five…Continue
Added by Scott Mongeau on June 13, 2013 at 3:54pm — No Comments
One of the most popular application of predictive analytics is optimization of marketing campaign management. I've implemented it several times for clients in four different industries and here is my solution.
Introduction to campaign management
Marketing departments are usually responsible for management the marketing campaigns. Campaigns always have some triggers - may be planned, triggered by customer events and various alerts. Campaigns are run for a…Continue
Added by Jozo Kovac on May 7, 2013 at 7:00pm — No Comments
Here is the preface for Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die
By Eric Siegel, with a foreword from Tom Davenport
(Wiley, February 2013)
To order the book:…
Added by Eric Siegel on February 8, 2013 at 6:30am — No Comments
Taming the analytics hydra with an Analytics Center of Excellence (ACE)
by Scott Mongeau
Managing analytics, organizationally, has the aspect of a hydra, the ancient Greek mythological dragon which Hercules slew. For each head Hercules dispatched,…Continue
Added by Cynthia Rothschild on June 9, 2010 at 12:17am — No Comments
Added by Kazi Shahnoor Ashraf on March 25, 2010 at 1:14pm — No Comments
Added by Brian Roger on November 27, 2009 at 11:28am — No Comments
Added by Chandan Pathak on October 16, 2009 at 5:34am — No Comments
Added by Chandan Pathak on September 22, 2009 at 2:01pm — No Comments
Added by Chandan Pathak on September 22, 2009 at 1:49pm — No Comments