India has a huge mobile revolution and for so many years the game has been only about “acquisition”. We now have quite a few new entrants. Do Co Mo has just launched with its 1 sec pulse strategy which will probably further drive down industry revenues by 10-15 % if others also adopt it. And to top it all one may even see “Number portability” in the near future in the Indian Telecom business.
So the need to “protect revenue” is probably more real than ever before in this… Continue