AnalyticBridge

A Data Science Central Community

All Blog Posts Tagged 'simplified' (6)

Warranty Analytics - Increase Product quality, Customer satisfaction & Brand perception

As a customer, when you buy any home appliances like TV, AC, Refrigerator, Home Theater or a brand new car, you get a company warranty along with it. This is the commitment from the manufacturer that if any problem arises in the product or spare parts within the warranty period, then company will repair or replace it free of cost.

Industry numbers shows that…

Continue

Added by Sandeep Raut on March 7, 2012 at 7:37pm — No Comments

Big Data Analytics

Big data i s the new buzzword within the data warehousing and business analytics community.

According to TDWI r ecent report on BIG data, there are 3 Vs of big data – Volume which is multiple terabytes or over petabytes, Variety which is numbers, audio, video, text, streams , weblogs, Social media etc & velocity which is the speed with which it is…

Continue

Added by Sandeep Raut on December 26, 2011 at 10:03am — No Comments

Cross/Up-Sell & Next Best Offer

Today global markets are within reach of every organization & there is a lot of pressure in increasing the revenues and market share. Business leaders demand to know how customers and prospects are most likely to transact with them in the near and long term.

The explosive growth of various mediums to reach customers has made marketing an easy but costly affair.

Typical sales & marketing analytics will involve…

Continue

Added by Sandeep Raut on September 12, 2011 at 7:51pm — No Comments

Fraud Detection & Prevention

Financial industry is facing the fiercest competition in current time after economic meltdown. Banks are using all avenues to grow their customer base considering the survival aspect. This has lead to tremendous volume growth in banking accounts applications, credit card applications, and financial transactions. Obviously as a consequence the number of fraudulent applications and transactions is also rapidly growing.....…

Continue

Added by Sandeep Raut on July 13, 2011 at 1:22am — No Comments

Credit Score Cards

Information Technology as a industry has grown up in leaps and bounds. You may not find any organization on the planet which does not have any IT involved. This has given rise to lot of jobs supporting the IT functions. Salaries have increased tremendously in IT compared to other business areas. Overall economy had gone up which increased the tendency of people to afford & buy more & more.

This has increased the usage of Credit in everyday life. “Buy now pay later”…

Continue

Added by Sandeep Raut on May 22, 2011 at 8:40pm — No Comments

So what is Business Analytics & its various components

In the first post I talked about why Analytics is required more than ever now. In this post let us discuss, what is it all about & what are the typical components of Analytics.

Let us start with definition of Analytics. There are multiple definitions available but as our focus is on Simplified-Analytics, I feel the one below will help you understand better.

Business Analytics is the use of statistical tools & technologies to: