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You may even call it post-doctorship, as the level is beyond the traditional PhD degree. It is not a degree, not competing with university programs, but instead, akin to a fellowship or apprenticeship to learn doing state-of-the-art applied research, discover ground-breaking results or applications, and translate your discoveries into seminal material suitable for a broad audience. It is intended for professionals with substantial experience, perhaps to people who already have a PhD in a different field. It is mentored by well connected, world-class recognized scientists (not necessarily affiliated with a university) with broad domain of expertise in many environments. The focus is on real-world problems and applications to help you get a high-level position in the industry or as an independent researcher.
The idea to create such a program stems from the fact that a PhD degree is sometimes perceived negatively when looking for an Industry job, and some candidates hide it in their resume. This is because a PhD degree is supposed to prepare you for Academic research, but due to the large supply of PhD's and a shrinking job market for tenured positions in Academia, many are left in precarious situations.
To learn more about this project, follow this link.