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Join me as I Co-Chair the Marketing Analytics Seminar Nov. 10 in Boston!

Co-Chairing the Marketing Analytics Seminar: Nov 10, 2010, John
Hancock Hotel & Conference Center Boston. Presenting: Deloitte,
Monster, Staples, Wipro, Cognizant, Epsilon, Dunnhumby, KXEN, Hypatia
Research & more! Website:

Henry Stewart Professional Development Conference: Marketing Analytics!

This Henry Stewart produced conference designed for the business executive will cover marketing analytics from Precision Marketing to Customer Intelligence.

About the Program

Designed for all those in Marketing, Customer Insight, Customer Intelligence, Market Intelligence, Competitive Intelligence, Market Research and Database Analysis interested in
knowing how to understand and interpret customer information so that this
insight can be effectively applied towards enhancing ROI objectives &

The one-day conference includes interactive sessions on:

  • Customer Segmentation
  • Web Analytics: Beyond the Hype!
  • Realizing Tangible Benefits: Customer Success Stories
  • The Virtues of Affinity Analysis
  • Show & Tell with Predictive Modeling
  • Exploiting Customer Data with Marketing Analytics
  • How to Enhance Analytics using External Data
  • Marketing Analytics + Customer Intelligence = ROI

Book one delegate and additional delegates can attend for 50% off. Use this link to ensure your discount:

Conference Chairs:

  • Hannah Smalltree (Editorial Director of SearchAnalytics, SearchCRM and
  • Leslie Ament (VP Customer Intelligence Research at Hypatia Research)

Join us for presentations and conversations on this topic with internationally acclaimed speakers:

  • Jonathan Copulsky (CMO of Deloitte)
  • Jean-Paul Isson (VP, Global BI & Predictive Analytics of Monster)
  • Dr Rex Davis (Director at Dunnhumby)
  • Marianne Slight (VP, Product Management & Product Marketing at Picis)
  • Nauzar Vimadalal (Manager of Marketing Operations at Staples)
  • Dr Steve Gallant (Director of Data Mining Services for KXEN)
  • Dr. Rex Davis (Director at Dunnhumby)
  • David Hastings (Director, Advanced Business Analytics COE, Retail, Hospitality, Travel & Transportation, at Teradata)
  • Alberto Roldan (Enterprise Analytics Practice - North America at Cognizant Technologies)
  • Amit Boob, (Practice Leader, Analytics Advisory Services: Retail, CPG, Transportation & Government for Wipro Technologies).


Wednesday, Nov. 10, 2010
From 8:00 am until 5:30 pm


Map this event
John Hancock Hotel & Conference Center
40 Trinity Place
Boston, Massachusetts 02116


Julie Kerry ([email protected])


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