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Adelino's Discussions


Started this discussion. Last reply by Adelino Sep 10, 2009. 2 Replies


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Latest Activity

Adelino replied to Veerendra's discussion Response rate forecasting
"Veerendra: I am happy I could help."
Nov 25, 2009
Adelino replied to Veerendra's discussion Response rate forecasting
"You may not be able to predict much given the countless variables at play: different offers, creative, message, target markets, economic conditions, seasonality, etc. It would be extremely difficult to include all these variables to build a decent…"
Nov 23, 2009
Adelino was featured
Sep 25, 2009
Adelino replied to Theodore Omtzigt's discussion Top 10 analytics problems in social networking in the group Social Network Analytics
"without connectivity you are unlikely to have a network"
Sep 10, 2009
Adelino replied to Adelino's discussion Adstock
"Thanks Andrzej. I tried the Google path as well, I have a bit of a hard time explaining the details in "layman's terms". This does help"
Sep 10, 2009
Andrzej Góralczyk replied to Adelino's discussion Adstock
Sep 10, 2009
Adelino posted a discussion


Need finding a simple, straight-forward reference with examples on the calculation of Adstockhelp
Sep 10, 2009

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Field of Expertise:
Marketing Databases, Other
Years of Experience in Analytical Role:
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Finding a New Position, Networking, New Venture
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Database Marketing
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